How to Make Your Website Visible to LLMs
First of all, it’s important to clarify that classic SEO is the foundation and will always remain the starting point…
Domains vs. Backlinks: What Really Matters for SEO?
This is the million-dollar question that clients have been asking since forever. It usually comes up when they want to…
Content Cannibalization vs. External Linking Cannibalization: What’s the Real Difference?
All the so-called “SEO experts” talk about cannibalization and how to prevent a client from having their articles, categories, services,…
10 Must-Have Chrome Extensions Every SEO Expert Can’t Live Without
SEO is mostly about expertise, but also about which tools you use to showcase that expertise. Of course, there are…
Is Your Server Blocking AI Bots and LLM Crawlers?
Everyone has been talking lately about AI SEO, GEO, and LLMs, and how to rank, and so on. But one…
Identical Pattern Anchors – How to Avoid Search Engine Confusion
In this article, I will explore a topic that is very rarely addressed by SEO specialists: how to properly guide…
How to Decide Which Filters (Facets) to Index on an E-Commerce Website
The indexability of filters and the correct way to choose which filters should be indexed is a challenging topic for…
How to Choose URLs and Create Anchors for an E-commerce Link Building Strategy
If you want to rank in search engines, link building is and has remained just as important as it has…
Game Over for Google’s 100 Results – Why Average Position Just Improved
For those who don’t know, until recently, if you added the &num=100 parameter at the end of a URL after…
The Disavow File – Is it really worth creating it?
The disavow file has given headaches to all SEOs and webmasters ever since it was introduced, I think it was…